Horrible Trauma or Bad Eater?

Yannick got a cereal bar for snack. Somehow he ended up smooshing it on his face.  It looks so awful, like a horrible accident has occurred.

I quick glance looks like he's bloodied himself badly.  Upon closer inspection, it's the inside of  a cereal bar on his face.

Art was on the phone with his parents.  I took a picture with my phone of this, and held it up to him while he was on the phone, just to freak him out a bit (no, I'm not the best wife there is!), which he did.  Though he was not terribly alarmed since I was pretty calm.  If this was a real trauma, you can bet Art would have heard his name yelled by a crazy lady.